If you haven't yet come across Coolzor, I strongly encourage you all to check it out....here. The writing is crisp, the examples are spot-on and the breadth of international experience is excellent. I enjoy Miel's postings thoroughly, and he provides me a window on the rest of the world that usually remains curtained-off here in the US.
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April 27, 2006
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BRAND NEW WORLD
BRAND NEW WORLD: A LOOK INSIDE...
- MAX LENDERMAN: BRAND NEW WORLD: A LOOK INSIDE...
My Other Books
Max Lenderman: Experience the Message: How Experiential Marketing Is Changing the Brand World
The US version. (*****)Max Lenderman: Experience the Message: How Experiential Marketing Is Changing the Brand World
Short-listed for the Canadian Business Book of the Year Award. (*****)
Recent Comments
- sam on WHAT'S THE EXPERIENCE? GOOD OR BAD?
- Kelly on WHAT'S THE EXPERIENCE? GOOD OR BAD?
- MCasey on EXPERIENCE IS PEOPLE
- Wagner Dos Santos on THE END OF ADVERTISING AS WE KNOW IT?
- Wagner on MORE EXPERIENTIAL GENIUS FROM GIGUNDA
- Todd Buckton on MORE EXPERIENTIAL GENIUS FROM GIGUNDA
- Paul Charlebois on LOVE THIS. WHAT MARKETING SHOULD ASPIRE TO.
- Mr J Barnes on GUERRILLA ADVERTISING?
- Wagner Dos Santos on EXPERIENCE THE MESSAGE SPEECH: PART 6
- Paul Matalon on Q&A w/Jonathan Tisch, CEO of Loews Hotels
Recent Posts
- WHAT'S THE EXPERIENCE? GOOD OR BAD?
- BELOW-THE-LINE IS THE NEW EXPERIENTIAL?
- EXPERIENCE IS PEOPLE
- SHAMELESS PLUG (SORRY)
- THE END OF ADVERTISING AS WE KNOW IT?
- RANDOM ARTICLES OF NOTE
- MORE EXPERIENTIAL GENIUS FROM GIGUNDA
- THE NUMBERS LIE
- EXPERIENCE THE MESSAGE SPEECH: PART 6
- EXPERIENCE THE MESSAGE SPEECH: PART 5
Experiential Marketing Links
- The Anatomy of Wow
- Future Lab Blog
- TRENDWATCHING.COM Newsletter | Global Consumer and Marketing Trends | May 2005
- Johnnie Moore's Weblog
- Experiential Marketing Forum
- Experience Manifesto
- The Center for Ageless Marketing
- The Doc Searls Weblog : Wednesday, April 27, 2005
- - Customer Experience - Experience Engineering, Inc. -
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